EVENT STRATEGY + DESIGN
+
PLANNING ...REIMAGINED

We design experiences that move people + deliver ROI.

We merge strategy with artistry to transform events into brand experiences that people remember—and talk about—for years. Each moment is designed to engage, connect, and elevate your brand while we handle every detail flawlessly.

WHAT WE DO

STRATEGY

  • Audience Insights + Personas
  • Objective + KPIs
  • Brand Narrative + Theme Development
  • Program Strategy
  • Budget Architecture
  • Measurement Plan
  • Risk + Contingency Strategy
  • Jurisdiction + Compliance Strategy
  • Event NPS Metrics

DESIGN

  • Experience Architecture
  • Spatial Planning
  • Lighting Design
  • Audio Design
  • Visual Systems
  • Interactive + Installations
  • Culinary + Beverage Experiences
  • Scent + Atmosphere + Ambiance
  • Look Book + Mood Boards
  • Wardrobe + Talent Styling
  • Photo + Video Content Story Plan

PLANNING

  • Vendor Procurement + Bids
  • Technical Production Management
  • Hospitality + VIP Handling
  • Travel + Accommodations
  • Registration + Credentialing
  • Sponsorship Operations
  • Run-of-Show Drafting
  • Security + Medical
  • Master Timeline + Critical Path
  • Venue Sourcing + Contracting
  • Permits + Safety Plans

EXECUTION

  • Show Calling + Stage Management
  • Technical Direction
  • Floor Management
  • Talent + Speaker Management
  • Audience Engagement Ops
  • Culinary Service Choreography
  • Crisis Response
  • Content Capture
  • Quality Control
  • Brand Integrity Watch

BRAND NARRATIVE + THEME DEVELOPMENT

Every unforgettable event begins with a story — not a tagline, but a heartbeat. Our process begins by uncovering the deeper “why” behind your brand or message, then translating it into a cohesive theme that guides every creative and strategic decision. From the first invitation to the final moment on stage, we weave a narrative arc that aligns emotion with purpose, ensuring every element — lighting, music, design, performance, and pacing — tells the same story. The result is a fully immersive experience that doesn’t just communicate your brand’s values; it makes people feel them.


• Core Story Discovery

• Unifying Theme Creation

• Message Alignment

• Emotional Arc Design

• Sensory Storytelling

• Visual & Verbal Language Systems

INTERACTIVE + INSTALLATIONS

Interactivity is where curiosity turns into connection. We design immersive environments and tactile moments that invite guests to engage, explore, and co-create the story in real time. Every installation is an opportunity to make your brand tangible—to let people touch the message, not just hear it. Whether it’s a kinetic art piece, digital interface, or sensory experience, we blend design, technology, and human psychology to create interactions that awaken emotion, ignite curiosity, and leave lasting impressions long after the event ends.


• Immersive Brand Environments

• Tactile Storytelling

• Digital + Physical Fusion

• Audience Participation Design

• Artistic Installations

• Data-Driven Engagements

VENDOR PROCUREMENT + BIDS

Flawless execution starts with the right partners. Our vendor procurement process is built on trust, transparency, and alignment with your brand’s standards. We source, vet, and negotiate with an uncompromising eye for quality, reliability, and artistry—ensuring every collaborator, from production crew to caterer, reflects the same level of excellence your guests will experience onsite. Through clear scopes, competitive bidding, and disciplined cost control, we create partnerships that protect your budget, elevate delivery, and keep every element of your event perfectly synchronized.


• Curated Vendor Network

• Transparent Bidding Process

• Quality + Compliance Assurance

• Creative Alignment

• Contract Negotiation + Oversight

• Budget Optimization

RUN OF SHOW + MASTER TIMELINE

Every unforgettable event feels effortless—but behind that flow is meticulous choreography. Our Run of Show and Master Timeline serve as the blueprint for the entire production, aligning creative vision with operational precision. From rehearsals and cue sequences to hospitality touch-points and live transitions, every moment is mapped, timed, and owned. We coordinate across teams, vendors, and talent so that what the audience experiences feels natural, seamless, and perfectly paced—like the night could only have unfolded that way.


• Comprehensive Production Timeline

• Minute-by-Minute Run of Show

• Cross-Team Synchronization

• Rehearsal + Tech Scheduling

• Contingency Mapping

• Stage Management

TALENT + SPEAKER MANAGEMENT

The right talent doesn’t just entertain—it elevates the entire experience. We handle every aspect of talent and speaker management with the same intention we bring to design and production. From contract to curtain, we ensure every performer, keynote, or presenter feels supported, rehearsed, and perfectly integrated into the event’s emotional and logistical flow. Whether it’s coordinating a world-class artist or prepping a CEO for a career-defining moment, our job is to make their delivery—and your brand—shine with confidence, connection, and authenticity.


• Talent Sourcing + Curation

• Contracting + Logistics

• Pre-Event Prep + Rehearsals

• Backstage Coordination

• Onsite Manager + Hospitality

• Integration with Show Flow

CONTENT + STORY PLAN

Every story deserves a structure that keeps people captivated. We build content and storytelling frameworks that turn information into emotion—guiding the audience through every visual, sound cue, and moment of meaning. From keynote presentations and brand films to LED visuals and social storytelling, our team ensures every piece of content aligns with your brand’s voice, pacing, and purpose. The result is a cohesive narrative flow that holds attention, builds trust, and transforms your message into memory.


• Narrative Structure

• Creative Content Direction

• Multimedia Integration

• Speaker + Segment Scripting

• Pre-Event + Live Story Continuity

• Post-Event Content Strategy

WE ARE EXPERIENCE CRAFTERS
+ CREATORS OF IMPACT

For the last decade, Hana has redefined what an event can be. We don’t just manage logistics — we design emotional architecture. Our team unites strategy, artistry, and exactness under one roof to deliver experiences that move people + strengthen brands. From corporate summits + luxury galas to immersive product launches + multi-day conferences, we turn business objectives into sensory stories that people remember—and talk about—for years.

Every project begins with intention + ends with measurable impact. We understand how to balance aesthetics with ROI, emotion with execution, and creativity with compliance. That’s what makes us the partner brands trust to deliver flawless results and unforgettable moments—again and again.


THE HANA

SINCE 2015


With Hana, everything lives under one roof — strategy,
design, talent, production, and execution.


That means one point of contact, one unified vision, and zero gaps between idea and delivery. Our clients don’t juggle vendors — they collaborate with a single team that anticipates every need, manages every moving part, and protects the integrity of the experience from start to finish. From the first brainstorm to the final spotlight cue, we handle it all — seamlessly, intelligently, and with the calm precision of people who’ve done this a thousand times before.

HANA

Testimonials

Hana blew our minds! They created a breathtaking custom Fire Circus show for our private event in Tempe. Our guests, of all ages, were completely mesmerized! The highlight of the night? A Flying Fire Breathing Mermaid soaring over the pool—it was absolutely magical! The team was incredibly professional and talented, making this MD retirement party an unforgettable experience. Thank you, Hana, for an extraordinary night that none of us will ever forget!


- Brandy Currier | AZ

Hana provided an unforgettable experience for our small, intimate event of 50 people. Joseph and his team delivered a performance that was up close, personal, and truly special. Their professionalism and talent made the night effortless and enjoyable. On top of that, they coordinated delicious food—making the planning process so much easier. If you’re looking for exceptional entertainment and outstanding event services, I highly recommend Hana Events for any occasion!

- Alan L. | UT

Hana is truly a one-stop shop for all your event needs! Their team is professional, versatile, and incredibly talented. They even handle permits, saving so much time & effort in the planning process. Working with them was seamless, and I look forward to having them at every event I can. Highly recommended for anyone looking for top-tier events!

- Haylee Gonzales | AZ

THE FUTURE OF
EVENTS IS
EMOTIONAL

People don’t remember what they saw — they remember how they felt.
That’s what we create: experiences that move people, elevate brands, and deliver measurable impact.